Cars Not the Star of the Show at the LA Auto Show
Even with the introduction of the new all-electric Chevrolet Spark from General Motors, the real spotlight of the Los Angeles Auto Show turned out to be the software.
In fact, Intel and Sprint actually displayed their products at a major automobile show for the first time.
On the day before the LA Auto Show, Chevrolet also presented an entire event dedicated to the new software in the 2013 electric Spark as well as the new technological interface that will be found in the 2014 Chevrolet Impala.
In addition to the presence of tech companies at a venue that’s normally populated with only automakers, there were several major technical announcements from the car manufacturers themselves.
Acura’s new infotainment system was spotlighted, along with the Kia’s remote connectivity for Smartphones. Ford’s announcement was targeted more at current customers who aren’t happy with the Focus’s Touch system.